June 2017 Promotion Ideas

National Great Outdoors Month

What began as one week in June 1998 has expanded to an entire month of events to

encourage people to enjoy the outdoors. Hosted by the American Recreation Coalition,

more than a million participants enjoyed events across the country last year, including

youth campouts at governors' mansions and Capital Campouts at state parks. Consider

tents, flashlights, coolers and backpacks for nearby events.

 

National Adopt-a Shelter-Cat Month

Sponsored by the American Society for the Prevention of Cruelty to Animals

(ASPCA), this month-long effort spotlights the organization's mission to end euthanasia of

adoptable pets. Think T-shirts, cat-shaped stress relievers and branded collars for ASPCA events

and cat rescue organizations.

 

Fireworks Safety Months

Prevent Blindness, a volunteer eye health and safety organization, offers extensive information

and education on the dangers of amateur fireworks displays starting in June and running through

August, the time of year that hospitals see the most injuries due to fireworks and bottle rockets.

Community centers, libraries and parks are all ideal places for branded literature and signage

encouraging safe practices.

 

June 5

United Nations World Environment Day

Commemorating the establishment of the UN Environment Programme, this day has been

set aside to encourage people to protect the planet from strain on its natural systems.

Canada has been chosen as the host country for 2017 in an effort to raise

awareness of climate change. Pitch compostable wine glass tags for fundraisers, recyclable

tote bags for educational events and branded apparel constructed of polyester made

with recycled plastic bottles.

 

June 18-24

Lightning Safety Awareness Week

Hosted by the National Oceanic and Atmospheric Administration's (NOAA) National Weather

Service, this week-long initiative aims to raise awareness of the dangers of lightning. Branded

weather radios, safety cards and signage are all ideal products for community safety events at

municipal buildings, firehouses and pools.

 

June 21

World Music Day

First established in 1982 as Fete de la Mustique, World Music Day encourages

musical groups to put on free outdoor concerts to celebrate the universal language of music.

All musicians, from amateur to professional in any genre, can participate.

Think earbuds, silicone bracelets and light-up concert sticks to give away at events.

 

June23

Take Your Dog to Work Day

Since 1999, Pet Sitters International, an organization dedicated to educating

professional pet caretakers, has held this annual event on the Friday after Father's Day.

The occasion encourages companies to host a visiting day for employees' pooches.

Provide co-branded bowls, collars and dog-sized apparel for those businesses taking part.

 

June 28-July 9

Summerfest.

 Billed as the world's largest music festival, Summerfest, held

each year since 1968 in Milwaukee, features 11 stages of ongoing musical acts (around 800)

at its permanent site on Lake Michigan. Annual attendance is about 1 million people. Pitch

branded merchandise, such as apparel, water bottles, flying disks and sunglasses for local

businesses, which are sure to experience a significant increase in foot traffic during the event.

 

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